We are now one year into the pandemic. We've had to change a lot of things. Except for groceries I do most of my shopping online. When I do go out and about, I can't help but notice all the businesses that have closed. Some of the hardest hit were
We are now one year into the pandemic. We’ve had to change a lot of things.
Except for groceries I do most of my shopping online. When I do go out and about, I can’t help but notice all the businesses that have closed.
Some of the hardest hit were salons. They were forced to close and then when they did open, they had to do things differently. Only one customer at a time per stylist, and customers have to wait in their cars until the stylist is ready for them.
Not only has it changed the experience for the customer, it has also greatly affected the amount of money that a stylist can make. Coupled with a dwindling a client base, that has forced owners to become creative and think of how to generate money in other ways.
Recently I visited a salon, Beauty and the Beach, and asked them how they were affected by the pandemic. The owners, Lynn and Melissa, shared their story with me.
They have been friends for over 18 years. By April of 2020, they knew they had to do something to keep their salon open. They started researching ideas on the internet.
Being a salon, they knew that retailing items that women would be interested in could be a hit. That’s when they came up with the idea of selling designer bags. From overnight bags to handbags to wallets, they have it all!
They call the business “Half in the Bag.” It’s a catchy name but how they do it is even more interesting. They put fun things in each bag as a bonus, including nail polish, pedicure and bath items, to name a few.
They run the store on Facebook every Monday at 6:30 p.m. All you do is jump on the page and register. If you invite someone to the page, they put your name in a drawing. At the end of the night, they pick a name and you can see all of the bags except the “mystery bags.” These are bags that retail for $15 or $25. They guarantee that the value will be triple what you pay and they are also stuffed with goodies.
It’s an informal, fun way to shop, and the deals are incredible. Jump on and I’ll meet you there!
Reach out to me with any questions at SixtiesAndSexy@gmail.com.